Everyone in that video lost their right for a private solution as soon as Logan uploaded it. People hated him already and this is just cannon fodder for them. Logan is under immense pressure to upload daily videos, and it’s a lot different for someone to build an entertaining vlog than a ten minute video of them playing Dark Souls or whatever. Not saying that he’s better than them or whatever, but the dynamic of the production is a lot different and more difficult.
Logan’s always been one for shock. He loves amplifying things and taking things to levels they shouldn’t go. Whether it be fake drama, ugly diss tracks, or clickbaiting, he’s always in a constant bid to grab attention. So when you have someone like Logan— a high energy social mogul with a knack for theatrics— stumble across a dead body, a Suicide victim no less, things are bound to go wrong from the start.
Everyone there didn’t know what to do. They’re all adults, but just barely. You have to keep in mind that he didn’t grow up with this type of exposure, it’s only happened to him in the last few years. He’s said on multiple occasions that he uses humor to comfort himself, and it tends to be his mannerism to push the edges. The jokes and yelling that he did was probably his way of coping. It’s traumatic for anyone to see that. That part I have no problem with. The mocking of the dead was over the line. The upload of the video was over the line. The lack of professionalism and tact needed in this situation was sorely lacking.
The vlog itself is a mess. He starts off the video on a weird note. He’s half hyped, trying to take it seriously and somberly but also this is such a crazy thing to happen and he can’t wait to make money off of it. The energy is weird. He seems excited instead of sad. What he should of done was cut out everything that happened beforehand, laid it out and told the story like it was with a bit of video mixed in. None of the zooming in and stuff, but enough so people get the general idea. It should have been a somber, lower energy video. Instead it’s all over the place and no one knows how to feel. It would have been much better for everyone involved if he had just taken a step back, didn’t upload the video and sent out a message saying that something very troubling had happened and that he would explain it in the next few days. That would have given him time to reflect. But he was driven by his shock culture and uploaded anyway, and here we are.
His apologies are less than stellar. Jenna Marbles made a 45+ minute video apologizing about buying her fish the wrong tank and he wrote a note on his phone.
The video apology was obviously not written by him. His diction was off, the structure wasn’t how he normally expresses things, so it’s likely his PR team and his lawyer did it. There’s nothing wrong with that, but when coupled with the fact that Logan is an actor and knows how to play an audience, people don’t feel that it’s genuine. It was mostly him saying “Oops, shouldn’t have done that” eight different ways. He offered no way to fix or amend what he had done. He could have done so many things.
-He has money to burn, so he could donate to a charity or suicide prevention organization.
-Become an advocate, at least for a little while. Neither of his videos had a number for a Suicide hotline the last time I checked. His reach is global, he could affect hundreds of people’s lives.
- Make some sort of announcement and apology to the Japanese government as he popularized the location and now made it more accessible to those having suicidal thoughts.
At the same time, other YouTubers need to stop picking at the low hanging fruit. Reaction videos aren’t good, especially with something like this. Showing the video lets it gain traction. Talking for a short bit about how Suicide isn’t the answer and ways to get help would be great. Condemning him when everyone already knows you condemn him does absolutely nothing.